On the back of a beer coaster – Simple estimates for costs and revenues in business modelling
- Validating the profit formula of a business idea is a difficult task for students and entrepreneurs alike. With the “Business Coaster” we present a simple tool that helps students to get in touch with numbers and design the value capture-side of a business model.
Author: | Christian LehmannGND, Christina Melanie Bidmon |
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URN: | urn:nbn:de:bsz:960-opus4-29083 |
DOI: | https://doi.org/10.25968/opus-2908 |
DOI original: | https://doi.org/10.5278/jbm.v9i3.2801 |
ISSN: | 2246-2465 |
Parent Title (English): | Journal of Business Models |
Document Type: | Article |
Language: | English |
Year of Completion: | 2021 |
Publishing Institution: | Hochschule Hannover |
Release Date: | 2023/07/10 |
Tag: | Business model; financial planning; teaching entrepreneurship |
GND Keyword: | Geschäftsmodell; Finanzplanung; Entrepreneurship; Hochschullehre |
Volume: | 9 |
Issue: | 3 |
First Page: | 8 |
Last Page: | 16 |
Link to catalogue: | 1884393152 |
Institutes: | Fakultät IV - Wirtschaft und Informatik |
DDC classes: | 370 Erziehung, Schul- und Bildungswesen |
650 Management | |
Licence (German): | Creative Commons - Namensnennung-Nicht kommerziell-Keine Bearbeitung 3.0 |