Refine
Document Type
- Bachelor Thesis (2)
- Book (1)
- Master's Thesis (1)
Has Fulltext
- yes (4)
Is part of the Bibliography
- no (4)
Keywords
- Bekleidungsindustrie (1)
- Benutzerfreundlichkeit (1)
- C2C (1)
- Datenbank (1)
- Datenbanksprache (1)
- Datenintegration (1)
- Datenmanagement (1)
- Datenmodell (1)
- Datenqualität (1)
- E-Learning (1)
Institute
- Fakultät IV - Wirtschaft und Informatik (4) (remove)
Cradle to Cradle – An analysis of the market potential in the German outdoor apparel industry
(2016)
The purpose of this study is to investigate the market potential in the German outdoor apparel industry by focusing on sustainable production in terms of environmental and human health. A literature study of the Cradle to Cradle (C2C) design concept is provided, as it represents a solution for pollution, waste and environmental destruction caused by the current industrial design and waste management. The data for the subsequent market- and competitive analysis of the German outdoor apparel industry was collected through secondary research in order to identify several key market indicators for the assessment of the market potential. The outcome of this research is the identification of a positioning strategy for outdoor apparel according to the C2C design concept. The results show stagnant growth rates in recent years in the German outdoor apparel market and strong rivalry among the competitors. However, a significant market potential was calculated and beneficial trends for sustainable outdoor brands were recognised. These findings reveal the existence of a market potential for an outdoor apparel brand according to the C2C design concept. By following a positioning strategy of transparency and full commitment to a sustainable production, the company might be able to gain market shares from its competitors, as future predictions indicate slow growth rates in the market. The results of this analysis can be of great interest for entrepreneurs that plan to enter the German outdoor apparel industry.
The purpose of this research is to explore results that are measured by social enterprises (= SEs) according to their mission and vision. Four SEs are examined for this reason. The status quo of aligned measurements was captured by conducting seven semi-structured interviews with persons from the middle and top management of the considered SEs. A conceptual framework, which categorizes output, outcome and impact measurements, is used as the basis for a structured content analysis. The findings imply that SEs’ measurements are not sufficiently aligned with their mission and vision. Outputs are measured by all considered SEs. However, they fail to measure outcomes with all its sublevels. Especially, measuring mindset change and behavior change outcomes are neglected by the examined SEs. That can lead to adjustments, where SEs only create more outputs but fail to create more outcomes and impact. Furthermore, neglecting outcome measurements makes existing but mostly unsystematic impact measurements invalid, since outputs, outcomes and impact build on each other. The research presented here provides one of the first investigations into the alignment of measurements with mission and vision in the context of SEs. Ultimately, the findings question SEs current measurements and aim to open further perspectives on improving the performance of SEs.
Das Forschungscluster Smart Data Analytics stellt in dem vorliegenden Band seine Forschung aus den Jahren 2019 und 2020 vor. In der ersten Hälfte des Bandes geben 20 Kurzporträts von laufenden oder kürzlich abgeschlossenen Projekten einen Überblick über die Forschungsthemen im Cluster. Enthalten in den Kurzporträts ist eine vollständige, kommentierte Liste der wissenschaftlichen Veröffentlichungen aus den Jahren 2019 und 2020. In der zweiten Hälfte dieses Bandes geben vier längere Beiträge exemplarisch einen tieferen Einblick in die Forschung des Clusters und behandeln Themen wie Fehlererkennung in Datenbanken, Analyse und Visualisierung von Sicherheitsvorfällen in Netzwerken, Wissensmodellierung und Datenintegration in der Medizin, sowie die Frage ob ein Computerprogramm Urheber eines Kunstwerkes im Sinne des Urheberrechts sein kann.
Pathologists need to identify abnormal changes in tissue. With the developing digitalization, the used tissue slides are stored digitally. This enables pathologists to annotate the region of interest with the support of software tools. PathoLearn is a web-based learning platform explicitly developed for the teacher-student scenario, where the goal is that students learn to identify potential abnormal changes. Artificial intelligence (AI) and machine learning (ML) have become very important in medicine. Many health sectors already utilize AI and ML. This will only increase in the future, also in the field of pathology. Therefore, it is important to teach students the fundamentals and concepts of AI and ML early in their studies. Additionally, creating and training AI generally requires knowledge of programming and technical details. This thesis evaluates how this boundary can be overcome by comparing existing end-to-end AI platforms and teaching tools for AI. It was shown that a visual programming editor offers a fitting abstraction for creating neural networks without programming. This was extended with real-time collaboration to enable students to work in groups. Additionally, an automatic training feature was implemented, removing the necessity to know technical details about training neural networks.