On the back of a beer coaster – Simple estimates for costs and revenues in business modelling
- Validating the profit formula of a business idea is a difficult task for students and entrepreneurs alike. With the “Business Coaster” we present a simple tool that helps students to get in touch with numbers and design the value capture-side of a business model.
| Author: | Christian LehmannGND, Christina Melanie Bidmon |
|---|---|
| URN: | urn:nbn:de:bsz:960-opus4-29083 |
| DOI: | https://doi.org/10.25968/opus-2908 |
| DOI original: | https://doi.org/10.5278/jbm.v9i3.2801 |
| ISSN: | 2246-2465 |
| Parent Title (English): | Journal of Business Models |
| Document Type: | Article |
| Language: | English |
| Year of Completion: | 2021 |
| Publishing Institution: | Hochschule Hannover |
| Release Date: | 2023/07/10 |
| Tag: | Business model; financial planning; teaching entrepreneurship |
| GND Keyword: | Geschäftsmodell; Finanzplanung; Entrepreneurship; Hochschullehre |
| Volume: | 9 |
| Issue: | 3 |
| First Page: | 8 |
| Last Page: | 16 |
| Link to catalogue: | 1884393152 |
| Institutes: | Fakultät IV - Wirtschaft und Informatik |
| DDC classes: | 370 Erziehung, Schul- und Bildungswesen |
| 650 Management | |
| Licence (German): |  Creative Commons - Namensnennung-Nicht kommerziell-Keine Bearbeitung 3.0 |
